Pay-per-click Advertising (PPC)

Your competitors are using PPC, are you?

Pay-per-click (PPC) advertising is a form of paid promotion that can boost your online visibility quickly and significantly. As a freelance PPC expert, I believe that PPC is an excellent starting point in any digital marketing campaign, especially for small and medium sized businesses that are struggling to build a strong online presence. Not only is PPC a cost effective approach (you only pay when a user clicks through to your website), but it’s also one of the best ways to increase traffic and generate new leads.

My PPC Approach

Any good freelance PPC expert should begin by conducting full research into your industry, your audience, and your keywords and phrases. Through this approach, I’m able to identify relevant search terms that will deliver the best return on investment to help you get the most from paid advertising.

Having created ads for a number of different PPC channels, I’ve found that Google Ads (formerly Google Adwords) is one of the best for helping my clients to expand their reach through PPC ads listed on SERPS, in apps, and on YouTube. I also believe that Bing’s advertising platform is great; a bit of a dark horse!

Section Opening – My PPC Services

As a freelance SEO expert, I am able to offer a wide range of SEO services to my clients, including:

Keyword Research

A good user experience is crucial to turning visitors into customers. Quite simply, if a visitor isn’t sure how to proceed with the online process, they will look to your competitors. Your UX needs to be spot on.

PPC Channel Selection

Content needs to be well optimised, but also readable and engaging. It needs a killer CTA, encouraging visitors to take the next step towards conversion, whether that’s a download or getting in touch.

PPC Ad Design

I am able to share my experience and knowledge as a freelance SEO expert with your own in-house marketing team, ensuring that you are able to u0003derive full value from your on-site staff.

Associated Services

Keyword analysis relevant to the introduction of Web 3.0. Taking into account Google’s prioritisation of context, I work to identify contextual keywords for local SEO and for Google My Business services.

Get Started & Begin Converting

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CRO Blog Posts

PPC Testimonials

Great Gatsby

Bootleggers Org

Mike did a fantastic job of helping us get more customers through the door. We’ve been rushedoff our feet as we’ve not had this many customersto deal with before; which is fantastic. If you’re considering working with an SEO consultant,Mikes your man!

Super Client

Big Company

Let’s Chat

Get in touch to pitch your ideas or schedule a FREE initial consultation with me. u0003Letu2019s sit down and talk about your project!